"Flash Talks" is a dynamic and informative series of short talks designed exclusively for ambitious, forward-thinking brands. In this engaging and knowledge-packed series, we bring together industry experts to share their invaluable insights and expertise. Each "Flash Talk" session focuses on a specific topic crucial to your journey into retail, providing you with a comprehensive education and arming you with the tools you need to thrive. Our carefully curated topics cover a wide range of essential subjects including data, PR, branding, and more.
About the topic: Data is the new oil. It may not be sexy, and is often overlooked, but it drives everything we do in our digital-first world. Never has this been more true than in light of the coronavirus pandemic, which has dramatically increased the frequency of online shopping and the pressures on supply chains. In this session, you will learn the foundations of good master data management, and how getting your data right can reduce bottom-line costs, increase efficiencies and build consumer trust.
About the expert: GS1 is a not-for-profit, international organisation developing and maintaining its own standards for barcodes and the corresponding issue company prefixes. The best known of these standards is the barcode, a symbol printed on products that can be scanned electronically.
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Instagram for business: A guide for beginners
If your business isn’t on Instagram these days, you’d better start today. If you sell any kind of product, if you own a shop or if you want people to recognize your brand, it’s time...5th January -
How to engage with your audience on Instagram?
Social media marketing is a useful tool for both large and small organisations alike. It is particularly advantageous for small brands who have a limited marketing budget. Instagram is valuable for brands...30th November -
Optimising your digital shop window: Social Media Marketing tips for independent suppliers
If you’re an independent supplier trying to get your products stocked on retailers’ shelves, then you need to start treating social media like your own shop window. Establishing and growing...6th April
