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Getting Beauty Brands Into Retail
The beauty industry is a lucrative market valued at over £12 billion in the UK. With thousands of new products and brands being launched every year, it’s an extremely competitive sector. Countless...4th September -
Establishing Your Point of Difference as a Challenger Brand
Julie Mills, the founder of Shrewd Foodie, brings her 20 years of experience and extensive knowledge in the food retail and hospitality industry to the forefront. With her wealth of connections and partnerships,...3rd July -
Navigating Retailer Negotiations
Gavin emphasizes the importance of preparation and research, encouraging challenger brands to understand retailers' expectations and target markets. Effective communication and negotiation techniques...30th May -
Publicity Tips to Elevate Your Brand
Hear from Pet PR Expert Rachel Spencer and discuss can't-miss topics! Some of Rachel's past clients have been featured in publications such as the Telegraph, Guardian, Independent, BBC Breakfast, Mail...15th May -
The Benefits of Business Awards
Listen back to our Expert Talk with Lillian Gusto serves as director of award-winning PR agency Word of Mouth Communications. With a strong background in publishing and experience in beauty retail, Lili...19th April
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